Seo Condé Nast expects search to become a single-digit of its traffic Condé Nast now plans its business “as if search is zero” after years of Google algorithm updates and AI Overviews reducing visits to publisher websites. That’s according to CEO Roger Lynch, who was…
Seo Why TurboQuant could accelerate the shift to entity-driven SEO The release of TurboQuant will completely change how we think about AI and SEO. This new algorithm from Google will greatly reduce computing power and energy by allowing for the massive compression of…
Seo Why your brand isn’t making the AI recommendation set We’ve been flooded with generative engine optimization (GEO) advice over the last couple of years – from checklists for AI citations to signal frameworks and technical guides explaining how to structure content for large…
Seo Why good content still loses in Google Search Create helpful, high-quality content, and you’ll rank. That’s been the prevailing wisdom in search for over a decade. But “create great content” was always an incomplete recommendation. It treated one input in a…
Seo How to eliminate the skepticism tax in marketing data Marketing teams often operate with a hidden skepticism tax. Because they don’t fully trust their data, they spend enormous amounts of time cleaning spreadsheets, reconciling conflicting reports, and second-guessing both attribution models and…
Seo The next era of link building is citation optimization Link building has to evolve. For years, SEOs measured visibility through keywords, rankings, links, and click-through traffic. Those things still matter. But the return signal has weakened, especially at the top of the…
Marketing AI ce qui la distingue vraiment Moonky est une agence de motion design parisienne spécialisée dans la vidéo corporate et explicative. Contrairement à la plupart des studios qui se concentrent sur le rendu visuel, Moonky combine une patte graphique…
Marketing AI How AI models understand brands In our earlier work monotonywe connected Anthropic's research on sparse autoencoders With a very old idea from linguistics: frame semantics. Frame semantics teaches us that meaning is not just a word or isolated…
Seo Google Ads adds Gemini-powered dashboards for real-time insights Google is bringing Gemini into Google Ads dashboards, aiming to make data analysis more interactive, visual and accessible. What’s happening. Google Ads is rolling out a new Dashboards feature that lets advertisers explore…
Seo Google quietly gave 54 publishers control over their Discover profiles. Here’s what they did with it. Google Discover has publisher profile pages. They live at profile.google.com/cp/ and appear when someone taps a publisher’s name on a Discover card. These pages aren’t new. They launched in August 2025 with the…
