Seo Google Ads overview tab now supports custom views Google Ads is giving advertisers more flexibility with the Overview tab, allowing up to five custom views. This lets marketers tailor their dashboards to track the metrics that matter most to their campaigns….
Seo Google expands custom segments for restricted Display Campaigns Google is quietly updating its Personalized Ads policy on Dec. 12, expanding access to Custom Segments for certain Display campaigns — a shift that could unlock new targeting options for advertisers previously restricted…
Seo 5 tips for better results You might think you’ve mastered the Google Ads search terms report, but this essential optimization tool is still widely misunderstood – and often misused. Here are five tips to help you get more from…
Seo 7 success criteria for organic search in 2026 Ranking No. 1 is still an accomplishment, but by now, most SEO professionals understand that it doesn’t mean what it once did. Search in 2026 is messy, multi-surface, and sometimes more passive than…
Seo How AI answers are disrupting publisher revenue and advertising Publishers and search engines have long depended on ad placements and affiliate marketing to make money. Search engines rely on pay-per-click (PPC) models, while publishers blend display ads, affiliate links, and sponsored content….
Seo Google and AI slop are ruining Thanksgiving for food bloggers Food bloggers say this Thanksgiving is a breaking point. Google Search and AI Overviews, powered by Gemini 3, are rewriting recipes, stealing clicks, and in some cases serving dangerously wrong cooking instructions, Bloomberg…
Seo Turning mentions into strategy in the age of LLMs For years, marketers measured digital success through impressions, backlinks and clicks. If you ranked high in search results and won the click, you had visibility and control of the funnel. But that landscape…
Seo ChatGPT, Perplexity push deeper into AI shopping In the last 24 hours, ChatGPT and Perplexity have introduced new AI-driven shopping experiences that aim to deliver more personalized product discovery and guidance. Both experiences are meant to help users find, compare,…
Seo Google Ads MCC takeover attacks are rising – here’s how the phishing scams work A surge of sophisticated phishing attacks is letting scammers take over full Google Ads Manager accounts (MCCs), giving them instant access to hundreds of client accounts and the power to burn through tens…
Seo How to make products machine-readable for multimodal AI search As shopping becomes more visually driven, imagery plays a central role in how people evaluate products. Images and videos can unfurl complex stories in an instant, making them powerful tools for communication. In…
