Seo The Digital Markets Act promised fairer search. It’s failing. SEO professionals don’t agree on much. But over the past decade, we’ve come together around the conviction that Google has abused its dominant position, that it systematically favors its own products over better…
Seo Organic search is fundamentally disrupted. Here’s what to do about it. If your organic traffic is down but impressions are up, AI is likely citing your content without sending clicks. If both are down, you’re being ignored. Either way, the search behavior your marketing…
Seo Google’s undocumented method to disavow a whole TLD John Mueller from Google said you can block a complete TLD, top-level-domain, using the link disavow tool. He said it is not something Google documents because “Given how big of a hammer it…
Seo 10 Reddit comment frameworks that drive engagement without sounding like ads Most people fail on Reddit because they write comments like ads. Reddit eats ads for breakfast. It’s better to follow a Reddit comment framework that has been proven thousands of times to get…
Seo Google’s AI Mode is citing Google more than any other site: Study Google’s AI Mode is increasingly citing Google itself — and often sending users back to another Google search, according to new SE Ranking research. Why we care. AI search is meant to surface…
Seo OpenAI’s big ChatGPT Instant Checkout plan just changed OpenAI is backing away from putting checkout directly inside ChatGPT. Instead, purchases will shift to retailer apps that connect to ChatGPT, The Information reported. Why we care. ChatGPT aims to be more than…
Seo Search and Gemini may converge, or diverge further Google’s Liz Reid, VP and head of Search, drew a clearer line between Google Search and Gemini but said it’s still unclear whether the products will converge, diverge further, or be superseded. The…
Seo Google contacts advertisers with a mandatory EU political ads deadline Google is reaching out directly to advertisers via email, requiring them to confirm whether their campaigns contain EU political ads — with a hard deadline of March 31st. Why we care. This isn’t…
Seo How structured data supports local visibility across Google and AI Until a few years ago, schema helped search engines extract basic facts and display visual enhancements like star ratings and sitelinks. However, in the AI-driven search world, schema plays a different and fundamental…
Seo How integrated analytics reveals marketing impact Do you think you’re able to answer the question every marketing leader dreads hearing from leadership: “Why isn’t our marketing effort doing more?” How do you even go about answering that? Let’s look…
