Marketing AI Why you should care about AEO and GEO: New acronyms that can significantly improve your online visibility Why you should care about AEO and GEO, Source: Canva, AI generated Website optimization is now an integral part of every online strategy. We all know well that quality SEO is the key…
Marketing AI Why AI Cites Some Pages and Ignores Others Perplexity’s latest research on their pplx-embed model confirms a key aspect in AI visibility: Citations start with retrieval. This article is not a catalogue of hacks. The SEO industry is currently experiencing a…
Marketing AI Your content cited by AI: the EEAT guide with HubSpot Article sponsored by HubSpot For many brands, being cited by an AI is the new Eldorado. ChatGPT, Perplexity, Gemini… these engines synthesize thousands of sources and only retain a handful. To be among…
Marketing AI AI ads beat humans? The research analyzed 300,000 campaigns and the result surprised the entire marketing industry Source: AI Combining creativity and budget: What does the latest research in advertising and marketing tell us? The marketing world is constantly changing. In the age of digital technologies, artificial intelligence (AI) and…
Marketing AI Top 15 YouTube channels in France in 2026 Who are the French creators with the most subscribers on YouTube? The question comes up every year, and the answer is constantly evolving. As of May 2024, Tibo InShape dethroned Squeezie after five…
Marketing AI Five SEO tasks you can automate with Wordlift Agent today If you're a small business owner or marketing manager, you know the standard practice: SEO is essential for sustainable growth, but it is also incredibly time-consuming. Between analyzing keywords, optimizing content for search…
Marketing AI OpenAI raises $122 billion and targets $852 billion valuation By completing the largest fundraising in its history, OpenAI is accelerating its race towards profitability and actively preparing its IPO. Behind the record figures lies a clear strategy: relying everything on an agentic…
Marketing AI The most common mistakes of businesswomen? The website to which Interview with Roman Káčerk, founder and designer of KACER STUDIO. This interview arose out of a recurring situation that a surprisingly large number of women entrepreneurs encounter today. They have quality service, a…
Marketing AI AI search delivers +15% more leads for art websites executive Summary Lot-Art.com, WordLift, one of the leading search and analytics platforms for buying fine art and collectibles at auction, partnered with WordLift to drive qualified traffic, increase subscriptions, and secure visibility in…
Marketing AI Product testing among real women PRODUCT TESTING UGC marketing has become one of the most discussed terms in marketing in recent years. Not like a trendy buzzword, but like a functional response to audience fatigue from traditional advertising….
