Seo Google rolling out Preferred Sources globally and announces Spotlighting subscriptions Google is rolling out Preferred Sources globally after launching it in the US and India last August. Google also announced Spotlighting subscriptions, a feature that highlights links from your news subscriptions in Gemini…
Seo YouTube Shorts adds comments and creator links to ads YouTube is rolling out new ad features for Shorts to help brands stretch their holiday budgets and tap into the momentum of short-form video. What’s new: Comments on Shorts ads: Advertisers can now…
Seo The truth about Google Ads recommendations (and auto-apply) Do you want to immediately raise the blood pressure of the Google Ads practitioner sitting next to you? Say one word: Recommendations. If you’ve spent any time in the Google Ads platform, you’ve…
Seo How Pinterest’s ad formats work and when to use each one Pinterest attracts users who want inspiration and solutions, not passive browsing. The platform now reaches 600 million monthly active users, many of whom arrive with clear intent to research, plan, or purchase. That…
Seo Google Discover now less aligned with search rankings Google Discover is less aligned to Google Search ranking, Andy Almeida from the Google Trust and Safety team, said yesterday at the Google Search Central Live event in Zurich yesterday. A slide he posted…
Seo Google’s Local Pack isn’t random – it’s rewarding ‘signal-fit’ brands Google isn’t rewarding whoever buys the most ads or uploads the glossiest photos. It’s rewarding the business that matches what people expect in the moment. That’s why the old checklist approach to local…
Seo How to monitor your brand’s AI search visibility With generative AI tools attracting hundreds of millions of users and AI-enhanced results appearing in more search experiences, the way people discover brands is changing. Traditional SEO metrics alone no longer capture this…
Seo Google confirms it releases smaller core updates it does not announce Google added a new section to the core updates search developer documentation that confirms it releases smaller core updates without announcing those updates. Google has told us this before, but has now added…
Seo 65% of AI chats have no commercial intent, new analysis finds Most AI chats have no commercial intent, users usually ask short questions, and most conversations end after just two turns. Those findings come from a recent analysis by Dan Petrovic, director of AI…
Seo Google launches Data Manager API Google is rolling out a new Data Manager API that lets you plug first-party data into Google’s AI-powered ad tools with less friction. The goal: stronger measurement, smarter targeting, and better performance without…
