Seo Google launches dedicated Merchant Center hub for agencies Google is making Merchant Center for Agencies generally available in the U.S. and Canada today — giving agency teams a single login to manage, monitor, and optimize merchant clients at scale. What’s included:…
Seo AI citation data shows there is no universal top source for brands Every few weeks, a new study drops declaring that Reddit (or YouTube, or Wikipedia) is the most important source for AI citations. Marketers share it. Clients ask about it. Someone starts drafting a…
Seo Why Tripadvisor still matters for local SEO in 2026 Optimizing your client’s TripAdvisor listing is an important part of the local SEO ecosystem, even though it’s often treated as a secondary channel. Done well, it can increase visibility, drive more qualified website…
Seo 5 B2B LinkedIn Ads tests to run in 2026 LinkedIn made some good moves last year that I’ve seen pay off for our suite of B2B clients. Now that we’re into 2026, with yearly marketing goals in focus, I’ve got some recommendations…
Seo Meta is passing Europe’s digital taxes directly to advertisers Starting July 1st, Meta will add “location fees” to ad buys targeting users in six countries — effectively offloading the cost of European digital services taxes onto the advertisers themselves. The numbers. Fees…
Seo A practical guide to pitching journalists We all want media coverage. Positive coverage creates exposure, authority, trust, and often valuable backlinks. But for many people, the path to getting it is a mystery. Others believe myths about how it…
Seo Court restricts Perplexity’s AI shopping bot from accessing Amazon Perplexity AI must stop using its Comet browser agent to make purchases on Amazon. A federal judge sided with Amazon in an early ruling over AI shopping bots. Why we care. The case…
Seo Google adds automatic end screens to video ads Google Ads is rolling out auto end screens — a new feature that appends an interactive, auto-generated card to the end of eligible video ads to nudge viewers toward a conversion. How it…
Seo The five infrastructure gates behind crawl, render, and index The DSCRI-ARGDW pipeline maps 10 gates between your content and an AI recommendation across two phases: infrastructure and competitive. Because confidence multiplies across the pipeline, the weakest gate is always your biggest opportunity….
Seo When search demand moves beyond keywords When people speak naturally, their language flows. It’s often messy, incomplete, and not especially coherent. The Google search bar, however, required something different. Users had to compress their needs into short phrases or…