Social Media Marketing How to Use Emojis in Social Media Posts to Boost Engagement Smile. Laugh. Cry. Get Scared. Be Surprised. Weird, right? Now, picture each of those emotions as emojis… 😀😆😢😨😯 It’s interesting how something that started as a way to add a bit of fun…
Seo Google Ads adds account-level political content setting Google Ads expanded its “Political content” declaration, allowing advertisers to set a default political-ads preference at the account level — not just within individual campaigns. The feature quietly rolled out after Google introduced…
Seo The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. For much of its history, marketing thrived on creativity, intuition and an almost magical ability to connect with audiences. Campaigns were conceived in brainstorming sessions, executed over weeks or months and celebrated (or…
Seo Google DeepMind unveils image generation tool Google DeepMind launched Nano Banana Pro, the next-gen version of its earlier Nano Banana image model and the image system powering Gemini 3 Pro. The upgrade brings sharper text rendering, richer world knowledge,…
Seo How industries are adapting to answer-driven search Search performance is shifting across industries as AI systems increasingly answer first and link later, changing how brands earn visibility and attribution. You now have to think beyond rankings and focus on how…
Seo Google Search Console adds branded queries filter Google announced new branded queries filters are rolling out gradually within Google Search Console reporting. You can filter your performance reports by branded or non-branded queries and Google can show you the percentage…
Seo The Google Ads Demand Gen playbook Today’s consumers get pulled in a thousand different directions online: Scrolling YouTube Shorts. Tracking TikTok influencer content. Browsing Gmail promotions. Deciding whether the latest viral Facebook video is real or AI. And that’s…
Seo The future of marketing looks a lot like engineering and AI roles. Here are 5 reasons why. For much of its history, marketing thrived on creativity, intuition and an almost magical ability to connect with audiences. Campaigns were conceived in brainstorming sessions, executed over weeks or months and celebrated (or…
Seo AI search & the shift towards inauthenticity & commercial interests Historically, Google Search has driven innovation by rewarding high-quality content with visibility and traffic. In the last article in this series, we talked about the risks of Google AI over-personalizing results and reinforcing…
Seo How to tell if Google’s AI Max for search is actually working With AI Max for Search now widely available in beta, advertisers are debating everything from performance comparisons to how it plays with existing keyword structures. Google Ads Liaison, Ginny Marvin is stepping in…