Spam again in Google’s sights

In May 2026, Google deployed its latest Core Update as of date. It’s the turn of updating anti-spam algorithms to rear its head again.

As Google states in his communication : “ Today we rolled out the June 2026 anti-spam update for Google Search. This is a classic anti-spam update, which will be rolled out to all languages ​​and regions. Full deployment may take a few days. For more information about anti-spam updates, visit: https://lnkd.in/gshkDEU3 »

Find all the latest updates from Google on our dedicated page.

Spam Update: the difference with Code Update

The betss up to date anti-spam targetspecifically address spam practices on websites, such as mass auto-generated content, low-quality or duplicate content, deceptive redirects, and other abuses aimed at manipulating rankings. Their aim is to clean search results of misleading or abusive content by improving Google’s automated anti-spam systems.

The betss up to date heart of thealgorithm (Core Update) are both widers and deeps. They allow us to reassess the quality, relevance and satisfaction of the content displayed in search results. Unlike spam updates, these updates do not specifically target spam.

What to do if a Spam Update is impacted?

During update: nothing. Wait for the update to complete before carrying out analyzes and identifying the affected pages or sections. You can also carry out an SEO audit to help you correct the problems.

If you are impacted by a SPAM Update, review Google’s spam policies to ensure you are complying with them. Making changes can help your site improve if Google no longer detects spam on your site. However, in the case of an update specific to link spam, making changes may not result in an improvement:

When our systems remove the effects that spammy links can have, any ranking benefit that these links may previously have generated for your site is lost. The potential ranking benefits generated by these links cannot be recovered.

If this concept of Update is new to you or worries you, we recommend these articles:

See you in a few weeks to take stock of this Spam Update!

The importance of staying informed about core updates

Staying informed about the latest developments in the Google algorithm is necessary for all site owners. Core updates can have a major impact on traffic, and anticipating these changes provides a competitive advantage. We explain to you with which tools to follow Google algorithm updates !