Perplexity AI must stop using its Comet browser agent to make purchases on Amazon. A federal judge sided with Amazon in an early ruling over AI shopping bots.

Why we care. The case targets a core promise of AI agents: completing tasks like shopping on a user’s behalf. If courts restrict how agents access sites, AI agents could face strict limits when interacting with logged-in accounts on major websites.

What happened. U.S. District Judge Maxine Chesney granted Amazon a preliminary injunction Monday in San Francisco federal court.

  • The order blocks Perplexity from using its Comet browser agent to access password-protected parts of Amazon, including Prime subscriber accounts.
  • Chesney wrote that Amazon presented “strong evidence” that Comet accessed accounts “with the Amazon user’s permission but without authorization by Amazon.”
  • The ruling also requires Perplexity to destroy any Amazon data it previously collected.

Catch-up quick. Amazon sued Perplexity in November, accusing the startup of computer fraud and unauthorized access. The company said Comet made purchases from Amazon on behalf of users without properly identifying itself as a bot.

What’s next. The order is paused for one week to allow Perplexity to appeal.

What they’re saying. Amazon spokesperson Lara Hendrickson told Bloomberg (subscription required) the injunction “will prevent Perplexity’s unauthorized access to the Amazon store and is an important step in maintaining a trusted shopping experience for Amazon customers.”


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Danny GoodwinDanny Goodwin

Danny Goodwin is Editorial Director of Search Engine Land & Search Marketing Expo – SMX. He joined Search Engine Land in 2022 as Senior Editor. In addition to reporting on the latest search marketing news, he manages Search Engine Land’s SME (Subject Matter Expert) program. He also helps program U.S. SMX events.

Goodwin has been editing and writing about the latest developments and trends in search and digital marketing since 2007. He previously was Executive Editor of Search Engine Journal (from 2017 to 2022), managing editor of Momentology (from 2014-2016) and editor of Search Engine Watch (from 2007 to 2014). He has spoken at many major search conferences and virtual events, and has been sourced for his expertise by a wide range of publications and podcasts.