Seo Google’s Local Pack isn’t random – it’s rewarding ‘signal-fit’ brands Google isn’t rewarding whoever buys the most ads or uploads the glossiest photos. It’s rewarding the business that matches what people expect in the moment. That’s why the old checklist approach to local…
Seo How to monitor your brand’s AI search visibility With generative AI tools attracting hundreds of millions of users and AI-enhanced results appearing in more search experiences, the way people discover brands is changing. Traditional SEO metrics alone no longer capture this…
Social Media Marketing Facebook Trends You Need to Know in 2026 Facebook didn’t get quieter. The rules changed. Over the last couple of years, Facebook has shifted completely in what it decides to show in the feed. Currently, about 35-40% of Facebook Feed views…
Seo Google confirms it releases smaller core updates it does not announce Google added a new section to the core updates search developer documentation that confirms it releases smaller core updates without announcing those updates. Google has told us this before, but has now added…
Seo 65% of AI chats have no commercial intent, new analysis finds Most AI chats have no commercial intent, users usually ask short questions, and most conversations end after just two turns. Those findings come from a recent analysis by Dan Petrovic, director of AI…
Seo Google launches Data Manager API Google is rolling out a new Data Manager API that lets you plug first-party data into Google’s AI-powered ad tools with less friction. The goal: stronger measurement, smarter targeting, and better performance without…
Seo Google AI cites retailers 4% vs. ChatGPT at 36%: Data Google cites retailers only 4% of the time, while ChatGPT does it 36% of the time. That 9x gap means shoppers on each platform get steered in very different ways, according to new…
Seo Mentions, citations, and clicks: Your 2026 content strategy Generative systems like ChatGPT, Gemini, Claude, and Perplexity are quietly taking over the early parts of discovery – the “what should I know?” stage that once sent millions of people to your website. …
Seo How to evaluate your SEO tools in 2026 – and avoid budget traps Evaluating SEO tools has never been more complicated. Costs keep rising, and promises for new AI features are everywhere. This combination is hardly convincing when you need leadership to approve a new tool…
Seo AI tools for PPC, AI search, and social campaigns: What’s worth using now In 2026 and well beyond, a core part of the performance marketer’s charter is learning to leverage AI to drive growth and efficiency. Anyone who isn’t actively evaluating new AI tools to improve…
