Seo Why Demand Gen works best alongside Performance Max for ecommerce When Google launched Demand Gen campaigns in 2023, they were positioned as a way to build deeper engagement across YouTube, Discover, and Gmail. At the time, they felt experimental, sitting between awareness and…
Seo Nick LeRoy turns SEO consulting into fundraiser for Minnesota immigrant support Nick LeRoy, a longtime SEO consultant, is turning his platform into a fundraising engine. He’s offering consulting in exchange for donations to Minnesota-based immigrant support efforts amid escalating ICE activity in the state….
Seo Meta expands Threads ads to all users globally Meta will begin showing ads on Threads to users worldwide next week, with a gradual rollout that will continue for several months. Threads, Meta’s rival to X, launched in July 2023 and now…
Seo Same URL in AI Overviews and blue links counts as one Google Search Console impression If the same URL appears in both a Google AI Overview and the classic 10 blue links, Google Search Console counts it as a single impression, not two. That clarification comes directly from…
Seo OpenAI moves on ChatGPT ads with impression-based launch OpenAI is preparing to launch impression-based ads inside ChatGPT as early as February, marking a faster-than-expected step into advertising. What’s happening. According to a report, OpenAI is already testing ads with select advertisers…
Seo Google rules out ads in Gemini — for now Google DeepMind CEO Demis Hassabis says Gemini won’t get ads — at least for now — as Google prioritizes trust and core assistant quality over monetization. What’s new. Speaking at the World Economic…
Seo 75% of ChatGPT users rely on ‘keywords’ for local services There’s a common assumption across the SEO industry that people no longer search for local services the way they once did. As tools like ChatGPT become more common starting points, that assumption often…
Seo How Google defines your entity Most businesses don’t fail to rank in the local pack because they lack reviews, links, or proximity. They fail long before that because Google never considers them eligible in the first place. This…
Seo What still works, what no longer does, and why For more than a decade, international SEO has followed a familiar playbook: Create dedicated country- and language-specific URLs. Localize the content. Deploy hreflang. Let search engines rank and serve the correct version. In…
Seo How digital marketing agencies are adapting to AI search AI search platforms like ChatGPT, Perplexity, Gemini, and Google’s AI Overviews are reshaping how people discover information. Digital marketing agencies feel the impact firsthand and must adapt quickly. They need to keep their…
