“No Code” website design platform, webflow revolutionizes the creation of online store. It is now possible to create an e-commerce site with webflow, with advanced design flexibility.
Main alternative to Wix, Prestashop, Shopify, Wizishop or Squarespace, the SaaS tool has more than 2 million users worldwide.
If you are looking for a solution to create an e-commerce without development skills, this is perhaps the tool you need. Let us explore together the reasons why choose webflow for your online store and the methodology to create a powerful merchant site with this CMS.
What is the webflow CMS?
Webflow was founded in 2013 by Vlad Magdalin, a graduate of the University of California, alongside his brother Sergie Magdalin and Bryant Chou, former University of Berkeley. Together, they knew how to capitalize on their expertise in engineering and design to create a revolutionary platform that democratizes the creation of websites.
The origin of webflow dates back to a simple frustration: the complexity of coding attractive websites without skills in advanced programming.
Today, The no code platform is recognized worldwide for its ergonomics. It is used by renowned companies such as Dell, Rakuten, Zendesk, Upwork or MTV, as well as by a multitude of start-ups, agencies and freelancers. Besides, on Coder.com, you will find many Web developers webflow specialists.
With an active community and constant support, webflow evolves continuously to adapt to the expectations of users and the constraints of search engines.
Why choose webflow to create your e-commerce site?
Do you hesitate between several solutions to launch your online store? Discover the main reasons to consider webflow to create your e-commerce site!
Flexibility and no code
One of the biggest assets of webflow is its flexibility in graphic design. Its powerful visual publisher offers creative freedom higher than that of its competitors as Shopify, Wix or Wizishop. This advanced personalization allows professionals to materialize their unique vision, to adjust every detail of their online store and therefore, to build a strong and coherent brand identity, without any knowledge in web development!
Responsive design
In a world where 75% web traffic comes from smartphones users and where More than half of online purchases is made on mobile, this adaptability is essential to capture and hold the attention of potential customers.
All the templates offered by webflow automatically adjust to mobiles to provide an optimal user experience.
Security and performance
Webflow offers a Secure and efficient accommodationwith automatic stock updates and monitoring of orders in real time. These features allow owners of online stores to focus on The development of their business Without worrying about technical details.
Integrations and automation
Each e-commerce is unique! In addition, you may use external tools to manage your stocks, sales, logistics or marketing strategy. Webflow supports native integration and automation tools (such as Shipstation, Taxjar or Zapier, for example) to simplify the management of commands and deliveries. These annexes improve efficiency and reduce human errors. In addition, by ridding entrepreneurs of repetitive tasks, they release them more time to focus on the growth of the business.
Support and community
Benefit from the assistance of the webflow community and the educational resources available on the platform to maximize the efficiency of your merchant site. Forums, tutorials and online courses are precious assets for any e-commerce entrepreneur who embarks on this formidable adventure.
What are the rates offered by webflow?
Choosing the right webflow rate plan for your e-commerce site essentially depends on your needs in terms of product volume and traffic.
Standard plan ($ 29/month)
Ideal for e-commerce in the launch phase, this plan includes:
- 500 products
- 2,000 customers in the integrated CMS
- 1000 form submissions
- A personalized domain name
- 200 Gb of bandwidth
- Welcoming 250,000 visitors per month
- 3 users
- 2% transaction fees
Plus ($ 74/month)
Designed for merchant sites with many products, already established on the market, this plan includes:
- Up to 5,000 e-commerce articles
- The registration of 10,000 accounts in the CMS
- 2500 form submissions
- 400 GB of bandwidth
- Welcoming 300,000 monthly visitors
- 10 users
- 0 transaction costs
Advanced plan ($ 212/month)
Perfect for renowned e-commerce that seeks to significantly extend their online activity. This plan includes:
- Up to 15,000 e-commerce articles
- 10,000 accounts in the CMS
- 2500 form submissions
- 400 GB of bandwidth
- 300,000 monthly visitors
- 15 users
- 0 transaction costs
How to create an e-commerce site with webflow?
By following these 7 key steps, you can create an e-commerce site with attractive, functional webflow which perfectly reflects your brand.
1. Create a graphic charter and your visual identity
Before you start creating your e-commerce site with webflow, remember to define a graphic charter and a distinctive brand identity. Of the choice of colors to typographyvia the logo, the main icons and visuals, make sure that each component agrees with the message you want to send to cyberconsommers.
If your graphics charter is already in place, prepare them to use on your online store.
2. Take HD photos of products
Webflow allows you to add up to 25 images per product, as well as videos. This is an opportunity to show the products of your e-commerce site from all angles to help visitors make their choice.
Use a quality camera to take clear and well -lit images. Vary the positions and shots so that Internet users can project themselves with your property. A neutral background will highlight your products. However, in some cases, show them in an attractive context. For example, furniture can be integrated into decoration, clothing or accessories worn by models, etc.
3. Select a webflow website template
Webflow offers 100 varied e-commerce templates, a large part of which is free. Renowned for their adaptability, their modern design and their customizable options, these themes help you to launch a merchant site in accordance with your brand image in a few clicks.
4. Customize the theme of your webflow e-commerce
Once the template is chosen, personalize the design elements to align the site with the identity of your brand. Change colors, typography, images and integrate your logo.
Know that webflow offers a large library of Google Fonts fonts. However, if you do not find your typography, you will be able to download it.
5. Write product sheets
Add your products manually, then write a detailed description. A well -written sheet can significantly increase conversions, providing customers with all the information they need to make a purchasing decision. Finally, think of SEO optimization using keywords in:
- Title and meta description tags.
- Alt tags for images.
- Products of products.
6. Organize the categories thanks to the collections
Use webflow collections to organize your products. A collection is a group of similar elements that you can stylize together. For example, you can create a collection for “clothing”, then subcategorize in “t-shirts”, “pants”, etc. This organization facilitates navigation and improves user experience.
7. Configure e-commerce features
Now you just have to configure the main features for a functional online store:
- Stock monitoring : with the automatic update after each sale, as well as low stock alerts to avoid breaks.
- Payment means: Webflow allows you to offer your customers Stripe, Paypal, Apple Pay, Google Pay, Authorize.net and Amazon Payments.
- Delivery methods : Choose the desired local and international shipping options. You can also connect Shipstation to automate the printing of labels and the monitoring of shipments.
- Transaction emails : Remember to activate them and above all, to personalize them with your own text, logo and graphic charter.
- Synchronization with your tools : ERP, CRM, emailing tool, Google Analytics… Connect your platforms using extensions available for free on webflow.
- Extensions useful to your needs : Recovery of basket abandonment, Facebook pixel, anti-SPAM system, newsletter registration form, purchase path analysis tool …
Our latest advice to create an e-commerce site with webflow
To guarantee the success of your webflow online store, carry out exhaustive tests before launch. Check the display on different devices and try to make a purchase to analyze the payment process, as well as the confirmation email configuration. These steps are important to provide an impeccable user experience.
To create a high-quality e-commerce site with webflow, post your ad for free on Codeur.com and find a freelance webflow developer Experienced!