Seo Google Search serving issue in some locales Google confirmed an ongoing issue with serving search results in Google Search. This is impacting some locales, Google added. Google said this is an “ongoing issue” and will update us again “witin 24…
Seo New Bing Places for Business is live Microsoft is rolling out the new and updated Bing Places for Business. “Today, we are excited to announce the launch of the new Bing Places for Business experience —an evolution shaped by deep user research,…
Seo Aashna Makin’s experience of when best practices backfire On episode 326 of PPC Live The Podcast I sat down down with Aashna Makin, a senior paid ads specialist with more than eight years of experience, who has managed campaigns worth over…
Seo Microsoft to end nonprofit ad grant program in December Microsoft Advertising is shutting down its Ads for Social Impact grant program, which provided free ad credits to nonprofits. Final grants will be issued November 30, 2025, with a 45-day window to spend…
Seo Google to phase out Call-Only Ads by 2027 Google is officially retiring Call-Only Ads, with creation ending in February 2026 and full sunset by February 2027. Advertisers relying on phone leads will need to transition to Responsive Search Ads with Call…
Seo Google Analytics expands benchmarking with unnormalized metrics Google Analytics is making it easier for businesses to compare themselves against industry peers by expanding its Benchmarking feature to include 20 new unnormalized metrics, such as New Users and Total Revenue. How…
Seo Google Ads copywriting with AI: Getting the prompt right Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like Google’s…
Seo AI Max for Search: Everything you need to know Google has been layering AI into Search campaigns for years through features like Smart Bidding, Responsive Search Ads, and Performance Max. In May 2025, it announced the next step: AI Max. The feature…
Seo The rise of technical branding in the age of AI search Brand performance in generative search relies on measurable reputation and entity signals. But those signals are only as good as the infrastructure machines can fetch, parse, and trust. Treat the website, feeds, and…
Seo Meta unveils Business AI and new generative tools Meta unveiled new AI products – including a “Business AI” concierge, generative video, and creative tools – designed to help advertisers scale faster and more efficiently. Driving the news. The centerpiece is Business AI,…
