Strategy Zoom on Tiktok trends of the moment Tiktok Trends shape every day how creators and brands capture online attention. What are the Tiktok trends of the moment? How to follow them day by day? Music, visual effects, original formats or…
Social Media Marketing 19 Best Social Media Marketing Tools for Teams & Agencies % Social media marketing can be complex and time-consuming, requiring careful planning at every step. For brands managing multiple platforms, this often means juggling several tasks that take up valuable time and resources.To streamline…
Strategy Top 10 best alternatives to Dall-E What are the Best alternatives to Dulle-E currently ? Why turn to other solutions than that developed by Openai? Answer in this comparison which details you the specificities of each. If you need…
Seo Google Search serving issue in some locales Google confirmed an ongoing issue with serving search results in Google Search. This is impacting some locales, Google added. Google said this is an “ongoing issue” and will update us again “witin 24…
Seo New Bing Places for Business is live Microsoft is rolling out the new and updated Bing Places for Business. “Today, we are excited to announce the launch of the new Bing Places for Business experience —an evolution shaped by deep user research,…
Seo Aashna Makin’s experience of when best practices backfire On episode 326 of PPC Live The Podcast I sat down down with Aashna Makin, a senior paid ads specialist with more than eight years of experience, who has managed campaigns worth over…
Seo Microsoft to end nonprofit ad grant program in December Microsoft Advertising is shutting down its Ads for Social Impact grant program, which provided free ad credits to nonprofits. Final grants will be issued November 30, 2025, with a 45-day window to spend…
Seo Google to phase out Call-Only Ads by 2027 Google is officially retiring Call-Only Ads, with creation ending in February 2026 and full sunset by February 2027. Advertisers relying on phone leads will need to transition to Responsive Search Ads with Call…
Seo Google Analytics expands benchmarking with unnormalized metrics Google Analytics is making it easier for businesses to compare themselves against industry peers by expanding its Benchmarking feature to include 20 new unnormalized metrics, such as New Users and Total Revenue. How…
Seo Google Ads copywriting with AI: Getting the prompt right Creating effective ad copy has always been a critical skill for PPC marketers, especially in Google Ads. In the past, it meant hours of brainstorming, drafting, and A/B testing. Today, LLMs like Google’s…
