Seo ChatGPT, Perplexity push deeper into AI shopping In the last 24 hours, ChatGPT and Perplexity have introduced new AI-driven shopping experiences that aim to deliver more personalized product discovery and guidance. Both experiences are meant to help users find, compare,…
Seo Google Ads MCC takeover attacks are rising – here’s how the phishing scams work A surge of sophisticated phishing attacks is letting scammers take over full Google Ads Manager accounts (MCCs), giving them instant access to hundreds of client accounts and the power to burn through tens…
Seo How to make products machine-readable for multimodal AI search As shopping becomes more visually driven, imagery plays a central role in how people evaluate products. Images and videos can unfurl complex stories in an instant, making them powerful tools for communication. In…
Seo Google Business Profiles adds scheduling and multi-location publishing to Google Posts Google Posts now supports scheduling and multi-location publishing within Google Business Profiles. This should make it easier for you to manage your Google Posts for your business(es) and client(s). Scheduling. When you add…
Seo Canonicalization and SEO: A guide for 2026 Canonicalization has long been a core SEO practice, yet it’s still one of the easiest to overlook. At its simplest, canonicalization helps search engines identify the original source of content and prevents duplicate…
Seo Fast, cheap, or good? The SEO tradeoff you can’t ignore You’ve probably heard the saying: Fast, cheap, or good – pick two. The concept goes something like this: If you want something fast and cheap, don’t expect it to be good. If you…
Seo Study finds major waste in Google Shopping ads on Black Friday Black Friday is peak retail season, yet many brands still lose money on Google Shopping ads for products they’ve already sold out of. The problem. Ads continue to run after items go out…
Seo Why seasonality adjustments keep failing advertisers on Black Friday A three-year analysis of up to 6,000 advertisers shows that using Google’s seasonality bid adjustments during Black Friday and Cyber Monday (BFCM) consistently harms efficiency — even though the platforms keep recommending them….
Seo Google to auto-link YouTube channels and Google Ads accounts Google is rolling out automatic linking between YouTube channels and Google Ads accounts when its systems detect a strong data relationship between the two — giving advertisers access to richer audience signals without…
Seo Google Performance Max gets direct video uploads Google is quietly rolling out a new Performance Max feature that lets advertisers upload video files directly inside the “Edit assets” panel — no YouTube channel or Shared Library required. Driving the news….