Strategy Les 15 meilleurs plugins de store locator pour WordPress Vous possédez un ou plusieurs magasins physiques et vous aimeriez les rendre visibles sur votre site WordPress ? C’est possible grâce à l’ajout d’un plugin de store locator pour WordPress. Les plug-ins de store…
Strategy 7 ways to thank your customers for their trust Thanking a customer can mean a lot. Many businesses lose customers because they don't feel valued enough. Any time a consumer chooses you over a competitor, you should show them gratitude and appreciation….
Seo Dale Olorenshaw speaks about a £15,000 landing page error On episode 331 of PPC Live The Podcast, I speak to Dale Olorenshaw, Head of Paid Media and Search at StrategiQ, who shares a painful but valuable experience involving a high-budget test campaign…
Seo Google Ads begin surfacing inside AI Mode as tests expand More users are now spotting Google Ads embedded directly in Google’s AI Mode results, a sign that Google’s months-long test is quietly accelerating. What we’re seeing. Google confirmed ad testing in AI Mode…
Seo How to better measure LLM visibility and its impact One of the most energetic conversations around AI has been what I’ll call “AI hype meets AI reality.” Tools such as Semush One and its Enterprise AIO tool came onto the market and…
Seo Stop optimizing. Start orchestrating. That’s SEO now. Headlines predicting another “AI winter” are beginning to emerge, and the numbers back the skepticism. MIT reports that while 80% of organizations have piloted GenAI and 40% report deployment, only 5% have reached…
Seo Google Search to route complex queries directly to AI Mode, bypassing Google Search Google Search will soon send complex queries straight into AI Mode, skipping the traditional search results entirely. Jonathon Heard, Google’s industry head for insurance, told this to an audience at Simply Business’s London…
Seo Microsoft to retire its Advertising mobile app in early 2026 Microsoft is alerting users that the Microsoft Advertising mobile app will be shut down in January 2026, ending mobile-based campaign management for advertisers. Why we care. Advertisers who rely on the mobile app…
Seo SEO, GEO, or ASO? What to call the new era of brand visibility in AI [Research] In June, Fractl and Search Engine Land surveyed 2,000 consumers and uncovered a startling statistic: 82% find AI-powered search more helpful than traditional search. While the SEO industry panicked, thought leaders and snakeoil…
Seo How amplifying creator content strengthens trust and lowers media costs Brands often invest in influencer and affiliate promotions but stop short of giving the content additional reach, assuming the creator’s audience is enough. Using paid marketing, adding it to your site, and sharing…
